With October being Breast Cancer Awareness Month, we wanted to share some of our favorite pink manis with two of our best sellers – Sugar Spun and Mean Girl!

October is Breast Cancer Awareness Month and we at heroine.nyc are excited to be collaborating with the National Breast Cancer Foundation again!

Rescue + Freedom Project has made some amazing progress this year! Read more to find out what they've been able to do for the lives of so many animals!

Check out 3 awesome mani's from Tadeja of @nails4cocktails and follow her step-by-step directions so you can recreate them on your own nails!

Every year we use the Memorial Day weekend to kick off the summer season by having BBQ’s and pool parties but there’s an important and deeper meaning behind this national holiday.

Introducing our limited edition charity duo to help support women battling breast cancer

In case you didn't know, every time you purchase a heroine.nyc product, you are not just doing something great for yourself, but supporting a great cause, too!

Check out our Mother's Day gift guide on what to get the most special woman in your life!

Women’s History Month had its origins as a national celebration in 1981 when...