July 18, 2018

What's In Our Beach Bag

Find out what essentials you need for a perfect day at the beach!

June 30, 2018

The Ultimate Bridal Beauty Countdown

Guest blogger, Holly Barry, shares with us everything you can do to prepare for your wedding day - from treatments to trials - in this one year beauty countdown!

April 19, 2018

5 Healthy Nail Tips

Need some tips on how to keep your nails looking their best? Read what guest blogger Jordan Klee says you can do to keep them happy and healthy!

May 31, 2017

How You Can Change Your Regime to be More Green

Returning guest blogger Holly Barry, Digital PR Executive at Distinctly PR, is back with an article on how to be more green - in all kinds of ways!

April 11, 2017

Guest Post: T-Roots Beauty

In collaboration with T-Roots Beauty, learn how to do an at home pedicure to get your feet summer ready!

November 10, 2016

Proud To Be Cruelty-Free!

We at heroine.nyc have made it our mission only to sell products that are cruelty-free and vegan. Therefore, we took special care when...    

October 25, 2016

All About Nail Care

Our hands are exposed to so much every day, we use them for just about anything – typing, carrying things, manual labor...