August 06, 2019

How to Get Your Feet Summer Sandal Ready

During the summer, it’s a good idea to switch up our beauty and skincare routines to keep our bodies feeling clean and healthy. This infographic from Gabor Shoes Ireland explains why footcare should be a central part of our summer skincare routine.

July 09, 2019

How to Kick Your Nail Biting Habit

Nail biting is a common habit but have you ever thought about the effects? Or even better, how to quit? Read below and kick that habit’s butt!

August 29, 2018

3 Summer Nail Art Tutorials

Check out 3 awesome mani's from Tadeja of @nails4cocktails and follow her step-by-step directions so you can recreate them on your own nails!

July 18, 2018

What's In Our Beach Bag

Find out what essentials you need for a perfect day at the beach!

June 30, 2018

The Ultimate Bridal Beauty Countdown

Guest blogger, Holly Barry, shares with us everything you can do to prepare for your wedding day - from treatments to trials - in this one year beauty countdown!

April 19, 2018

5 Healthy Nail Tips

Need some tips on how to keep your nails looking their best? Read what guest blogger Jordan Klee says you can do to keep them happy and healthy!

May 31, 2017

How You Can Change Your Regime to be More Green

Returning guest blogger Holly Barry, Digital PR Executive at Distinctly PR, is back with an article on how to be more green - in all kinds of ways!

April 11, 2017

Guest Post: T-Roots Beauty

In collaboration with T-Roots Beauty, learn how to do an at home pedicure to get your feet summer ready!

November 10, 2016

Proud To Be Cruelty-Free!

We at heroine.nyc have made it our mission only to sell products that are cruelty-free and vegan. Therefore, we took special care when...    

October 25, 2016

All About Nail Care

Our hands are exposed to so much every day, we use them for just about anything – typing, carrying things, manual labor...