July 02, 2019

Fourth of July Nails - Pastel Edition!

If you're over the traditional red, white and blue manis for Independence Day - this pastel version might be exactly what you need this weekend!

May 28, 2019

6 Ways to Wear Glitter Nails

Glitter nails make such a statement and that's why we can't get enough of our sparkly holo glitter polishes [Gold Digger] & [Watch Me Sparkle]! Check out these 6 ways you can add glitter to your next mani!

May 07, 2019

Spring Nail Art

Spring is in the air and currently we're loving all things pastel and floral! Check out these beautiful spring manis and get all the inspo you need this season!

April 09, 2019

Coachella Nails

It doesn't matter if you're going to the desert or not, these manis will get you that Coachella feeling wherever you are!

February 12, 2019

Valentine's Day Nail Art

No need to look any further, all of your Valentine's Day nail art inspo is right here! We *heart* these beautiful manis and know you will, too!

February 05, 2019

Valentine's Mani Pictorial

Magda from @redheadnails shows us a step-by-step on how to create a lovely mani for Valentine's Day!

January 29, 2019

The Nude Romantics Nail Art

Check out some of our favorite nail art with The Nude Romantics Collection!

December 11, 2018

The 2018 Christmas Gift Guide

Need some gift inspo for your favorite ladies? Check out our 2018 Christmas Gift Guide! Fair warning...it may turn into a treat yo'self moment!

October 09, 2018

Pink Mani Inspiration

With October being Breast Cancer Awareness Month, we wanted to share some of our favorite pink manis with two of our best sellers – Sugar Spun and Mean Girl!

September 30, 2018

#HeroinesHelp: National Breast Cancer Foundation Collaboration

October is Breast Cancer Awareness Month and we at heroine.nyc are excited to be collaborating with the National Breast Cancer Foundation again!

May 24, 2018

Floral Nail Art Inspiration

Inspiration is all around us especially during spring when the flowers are in bloom! So we gathered some amazing floral mani's for you to add to your inspiration folder!

March 31, 2018

Easter Nail Art Inspiration

How do you celebrate Easter? By going to church, dying Easter eggs, and getting stuffed on chocolates? Us too! We also love doing a festive mani! Check out some of our favorite Easter mani's below and get ready to be inspired!