March 03, 2020

International Women's Day 2020

In honor of IWD, we wanted to share a little about three of the women and their messages that have and continue to inspire us!

February 18, 2020

Meet a Heroine: Aleksandra from @la_avenail

Meet Aleksandra, the nail artist behind @la_avenail and find out how she got into nail art and which design she finds the most difficult to do!  

January 28, 2020

Self Care

Finding the time to take care of yourself isn't always easy.  But remember: if you don't take care of yourself, you have nothing to give! Here are 6 simple ways to take care of yourself.  

January 14, 2020

Meet a Heroine: Marta from @manicure.d

Meet the lovely Marta from @manicure.d and learn about what her other hobbies are besides nail art and her (very interesting) favorite shade of polish!

December 17, 2019

Meet a Heroine: Hannah from hannys_manis

Meet Hannah, the talented nail artist behind @hannys_manis on Instagram and find out what she does when she's not painting her nails!

November 05, 2019

Meet a Heroine: Vicky from EthicalElephant

Meet Vicky, the creator of EthicalElephant, a blog about vegan & cruelty-free lifestyle!

October 01, 2019

It's Breast Cancer Awareness Month!

Help us raise money and awareness for the NBCF this October by purchasing any of our pink nail polishes!

September 07, 2019

heroine.nyc turns 3!

Can you believe heroine.nyc is three years old this week?! In honor of our birthday on Saturday, we wanted to do a little recap of the past three years.

August 13, 2019

Meet A Heroine: Our Giphy Artist Helen

Meet Helen, our Giphy artist, in this month's Meet A Heroine feature! Find out what got her into art and check out some of the awesome things she's created!

July 30, 2019

Summer Mani Pictorial

Looking for that summer go-to mani? Check out this amazing step by step pictorial Marta from @manicure.d put together and get ready to be inspired!

July 23, 2019

The Cocktail Club Trio Nail Art

Metallic nails are definitely having a moment and we're here for it! Check out all the amazing nail art with [The Cocktail Club Trio]!

July 16, 2019

Meet A Heroine: Anne from @grapefizznails

Meet Anne from @grapefizznails! You'll love her unique marble manicures and beautiful swatches!