May 12, 2020

Meet a Heroine: Carolina from @nailsanatomy

Meet Carolina from @nailsanatomy and learn about how she chose her Instagram handle and which heroine.nyc polish she couldn't live without!

April 14, 2020

Meet a Heroine: Tal from @nail_art_by_tal

Meet Tal from @nail_art_by_tal and learn about how she got into nail art and which technique she has improved at since she started, but which she is still not particularly fond of..

March 24, 2020

Meet a Heroine: Fernanda from @themermaidpolish

Meet Fernanda from @themermaidpolish and learn how she got into nail art and what her fave nail art hack is!

March 03, 2020

International Women's Day 2020

In honor of IWD, we wanted to share a little about three of the women and their messages that have and continue to inspire us!

February 18, 2020

Meet a Heroine: Aleksandra from @la_avenail

Meet Aleksandra, the nail artist behind @la_avenail and find out how she got into nail art and which design she finds the most difficult to do!  

January 28, 2020

Self Care

Finding the time to take care of yourself isn't always easy.  But remember: if you don't take care of yourself, you have nothing to give! Here are 6 simple ways to take care of yourself.  

January 14, 2020

Meet a Heroine: Marta from @manicure.d

Meet the lovely Marta from @manicure.d and learn about what her other hobbies are besides nail art and her (very interesting) favorite shade of polish!

December 17, 2019

Meet a Heroine: Hannah from hannys_manis

Meet Hannah, the talented nail artist behind @hannys_manis on Instagram and find out what she does when she's not painting her nails!

November 05, 2019

Meet a Heroine: Vicky from EthicalElephant

Meet Vicky, the creator of EthicalElephant, a blog about vegan & cruelty-free lifestyle!

October 01, 2019

It's Breast Cancer Awareness Month!

Help us raise money and awareness for the NBCF this October by purchasing any of our pink nail polishes!

September 07, 2019

heroine.nyc turns 3!

Can you believe heroine.nyc is three years old this week?! In honor of our birthday on Saturday, we wanted to do a little recap of the past three years.

August 13, 2019

Meet A Heroine: Our Giphy Artist Helen

Meet Helen, our Giphy artist, in this month's Meet A Heroine feature! Find out what got her into art and check out some of the awesome things she's created!